The Opportunity

The world of telecommunications has exploded over the last decade, with a continuous stream of new technologies emerging. These changes have revolutionised our lives and redefined the way in which we communicate and consume communication services

Recent advancements in technology have allowed mobile data transmission rates to increase dramatically, meaning mobile devices are no longer the poor relation (to fixed internet devices) in terms of speed and utility. This advancement has required huge investments in core network infrastructures by telecoms companies. This highlights the need for continuous investment in capital expenditure, even against the backdrop of worldwide economic uncertainty.

The stakes now are higher than ever. We need to ensure that investments from hard fought profits, deliver a significant enough share of the 'prize' on offer to capture market share and maximise revenues and profits. "Analysis of global telecom spending highlights the recovery experienced by the industry, with growth of 5.6% in 2010 and predicted growth of 7.2% in 2011. Global spending is forecast to approach $2.5 trillion in 2015". Gartner, October 2011.

The economic downturn has further pressurised the accuracy of executive decision making. Extreme scrutiny is now being placed on P&L, returns on investment, market share sustainability and the need to continuously deliver high quality competitive advantage, faster than any competitor from their chosen strategic programmes.